Category Archives: Online Business

Improve profit and grow your business by taking your business online.

Top 5 Ways To Grow Your Small Business In Today’s World

Guest writer DannyKovack makes the case that Millennials favour small businesses that care for their customers over the bigger, more impersonal competitors. If this is the age of the small business, how are you going to maximize your opportunity to grow your business? Danny gives you 5 effective strategies to consider in this article. Millennials…

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Growing Your Digital Brand As A Small Business

The internet offers huge potential for small business owners to compete with the bigger market players in terms of brand awareness. Guest writer Sam Wheeler provides an excellent analysis of how you can grow your digital brand. Is one of your 2017 business resolutions to improve your online visibility and increase your customer acquisition? It’s…

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8 Reasons Visual Elements Are Essential For Start-Up Business

Surprisingly, many small business still do not own an effective website! In this article, guest writer Anna Rodriguez explains why the visual elements of your website are at least as important as the content. There is no overstating the importance of an online presence in running businesses effectively. If your business, regardless of size, is…

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Is Your eCommerce Business Ready for Christmas?

online marketing tips for christmas

In this guest post from Tim Cameron-Kitchen, owner and founder of Exposure Ninja, we see again that there are many similarities between online business and offline business. Here is what you need to do to get your eCommerce site ready for Christmas. Across the world, offline shops are putting up decorations, training their Christmas temps…

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Infographic – Strategic Digital Marketing Plan For Small Business Entrepreneurs

Developing a digital marketing strategy is vital for the success of all small business owners, no matter what industry or country you work in. Here is a great infographic to make sense of what you need to do to build an effective plan for your business. Interesting note – the basis of all marketing strategies…

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Tried and True eCommerce Marketing Promotions: Draw Loyalty, Drive Traffic, and Build Healthy Revenue

In this guest post by Erika Brookes from Springbot, we look at some effective marketing tactics to improve the results of your online eCommerce business. If you own your own online business or eCommerce store, it only stands to reason that you’d want to know how to make it a success. If it’s already a…

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4 Social Media Marketing Strategies Small Business Owners Must Understand

Digital Marketer released a useful “10 Minute Social Media Audit” tool Provides a different view on social media advertising strategies. 4 social media strategies identified: Social listening Social influencing Social networking Social selling Each strategy can be used to meet a specific business goal Digital Marketer report indicated that many businesses found during the audit…

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How to Make Sure Your Online Payments Are Secure in 4 Easy Steps

Chances are, if you want to take your business online, you’ll want to accept eCommerce credit and debit card payments. Paying with debit and credit cards is consumers most preferred method of payment, and thus are an essential part of any business’ model. Source: http://tsys.com/2015usconsumerresearch/   Unfortunately, your eCommerce payment options also create a significant…

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