January, 2013 | Your Business Coaching Club

Monthly Archives: January 2013

By Guest Blogger Abhishek Bhan Why is trust building so important in online lead generation? Online lead generation appears to have become the latest buzzword in the marketing world and several marketing companies have started introducing lead generation websites to garner better clientele and enhance sales. Lead generation is seen as an excellent method for…

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Avoid Price Discounting At All Costs! How many times have you heard me warn you of the perils of price discounting? Too many times I think! But I firmly believe small business owners who automatically jump to a discounting strategy as their Plan B when times get tough are simply throwing away money! I will…

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Why Is Brand Management Important? Solid, consistent, well-managed brands will produce higher market values and competitive advantages for the small businesses that develop them. Each time a person connects with your brand, the experience they have plays a part in illustrating who you are as a business. Brand management is what converts a small business…

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